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The character of any company is a
function of its history as well as its commitments. A description of what
the founder, Lannie Crudup, had in mind at the company's inception, together with an
explanation of the priorities that have shaped its growth over the years,
can help define those qualities that constitute its special distinctiveness.
With a growing and diverse staff of professionals, ConversantBT (Conversant Business Technologies) focuses on providing
business solutions using "state-of-the-business" technology services to a wide
variety of industries. As a privately held company,
management is committed to remaining independent and to running the
firm very much in the spirit of a partnership. Its aim is to provide
an environment in which top professionals can achieve their own personal
goals while providing a valuable service to clients.
ConversantBT's commitment
to independence assures its employees and its clients that it will give
the highest priority to the values that are basic to its tradition. Management believes that the staff deserves to be the primary beneficiaries
of the firm's success and that management's responsibility is to maintain
good business practices and assure effective performance for clients. Continued growth provides opportunities for professional development and
long-term security for the company.
Early in ConversantBT's history, Mr. Crudup recognized that providing excellent
responsible consulting means more than promoting technology for the sake of
"staying on the cutting edge". ConversantBT seeks to constantly redefine the
use of technology on a per client basis to help them achieve optimal
business productivity and efficiency. There should be a good business case to support
an investment in
technology. In addition, Mr. Crudup is a strong proponent of education - both as
an internal tool and as a service to clients.
Strategic planning requires knowledge of a customer's business, an
expertise in engineering good business process, a
proficiency in the application of a diversity of technologies, and a capacity to develop a
perspective on future business and technology trends.
ConversantBT's background as
an intellectual leader in melding business process and technology, combined with its extensive
capability to collaborate with the top management of corporations has
enabled the company to function at the highest level of strategic planning
for its clients.
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